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He is the co-founder of NP Digital and Subscribers. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

Which sounds easier? Instead of spending months building Domain Authority with blogging and guest posts to get more organic traffic, you just have to increase the conversion rate by 2%. This can include landing page optimization, testing your calls-to-action, and having a conversion rate optimization strategy in place. By testing and optimizing your site, you’ll get far better results with much less effort.

They're also far more popular than you might think. "Online courses are huge right now," says David Hoos, Head of Marketing at The Good marketing agency. "They can be incredibly helpful to develop niche skills and businesses will often use them for professional development purposes. If you have a unique skill that you can organize and share, a course is a great way to do it!"
As you’d imagine, security is extremely important in government-owned buildings and facilities. From single-guard to multistate operations, there are dozens of security contracts you can bid on. Examples include entrance security, armed patrol, after-hours patrol, and camera installation and monitoring. Now, you’ll be competing against some big corporations, but even for smaller service providers, you can bid for direct contracts or subcontracting business opportunities to provide security services to federal clients.
Many affiliate programs run with last-click attribution, where the affiliate receiving the last click before the sale gets 100% credit for the conversion. This is changing. With affiliate platforms providing new attribution models and reporting features, you are able to see a full-funnel, cross-channel view of how individual marketing tactics are working together.

No matter how good your marketing skills are, you’ll make less money on a bad product than you will on a valuable one. Take the time to study the demand for a product before promoting it. Make sure to research the seller with care before teaming up. Your time is worth a lot, and you want to be sure you’re spending it on a product that is profitable and a seller you can believe in.

Tommy Landry of Return on Now, explains this transformation. "One of the major changes to 'how we work' over the past decade is the massive shift toward free agency, i.e. freelancing, consulting, or running solopreneur-types of businesses," he says. "While many older workers were taught to pursue security in the form of a full-time job, that is no longer the only way to make a living. In fact, it has become super easy to make the leap out to independence heading into 2019. You could consult or freelance in a number of areas from copywriting to marketing strategy, or run your own ecommerce business from your home."
He also advises that no matter which path you choose, the smart way to "escape" your full-time job is to start making this transition while you're still working. "I started my own business as a side gig back in 2009, while running marketing teams for local high tech companies," he explains. "It took 2.5 years to build up the business enough to sustain a living income, and I went full-time in 2012. I'm living proof … if you want to run solo, you can do it with the right business model, a sound exit strategy, and a lot of hard work."
When beginning your affiliate marketing career, you’ll want to cultivate an audience that has very specific interests. This allows you to tailor your affiliate campaigns to that niche, increasing the likelihood that you’ll convert. By establishing yourself as an expert in one area instead of promoting a large array of products, you’ll be able to market to the people most likely to buy the product.
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